Approach & Objectives niche market focus

Why Short stay - Airbnb?

Historically a lower-level sector, HMO has transformed into a thriving market, affording mainstream tenants the benefit of higher-quality domestic facilities than they could hope to attain independently. Driven by a growing desire for a cost-effective communal lifestyle experience, HMO is now one of the UK’s fast-evolving residential property investment sectors.

Target markets

River focus on locations with niche-market potential such as large-scale general hospitals, tech campuses, universities, and transient professional workers. As part of our niche market approach and when commercially relevant, River provides NHS staff with a four-week priority over newly formed projects.

Maximising asset value

Highly experienced planning specialists assist our commercial design team in applying deep analysis to each project. In order to maximise the commercial value, we explore all additional internal and external space-yielding opportunities, including lofts, conservatories and purpose-built external living areas, all of which can add significant asset value.